This morning, the deal with our strategic partner, Yasuda Group, was officially presented to the media. Jokin Aperribay, president of the txuri urdin club, and Keisuke Yasuda, CEO of the Yasuda Group, appeared at the Reale Arena auditorium to highlight the cooperation that will unite both entities for the next three seasons.
"We're thrilled to embark on this strategic partnership”, Jokin Aperribay said. “I extend my gratitude to Yasuda Group for their trust in us. Our discussions have centered on sustainability and maintaining a European presence. To achieve this, international development is crucial, forming alliances with institutions and companies. This agreement symbolizes our global expansion, Real's worldwide presence, cultural learning, and an optimistic approach to the future. We aim for growth, envisioning a Real that's not only larger but also more beautiful and captivating."
Keisuke Yasuda, on his part, wanted to express gratitude for this opportunity. “I feel at home, I've met wonderful people in the city. I am grateful to be a part of Real Sociedad. We've been in the entertainment industry for a long time, and one of my aspirations is to get into sports and football. We want to provide the link that allows many people to come here, improve as individuals, and eventually become professional football players."
Following the presentation, they went to the Zubieta facilities to meet the members of the first team. They toured our sports city, led by Roberto Olabe, to see firsthand where the txuri urdin professionals and youth athletes work every day.
